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TRAVEL AGENCY SEO SERVICES
It is imperative that every travel agency has an online presence for prospective travellers to consider for their bookings and this online presence can be made accessible to millions of users by implementing the right plan for SEO for travel agencies.
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TRAVEL AGENCY SEO SERVICES
Travel comes second when talking about the subjects or things people are most likely to spend their money on the internet. These spendings are usually for the purchase of travel tickets, hotel bookings, travel insurance, and tour packages. It is obvious that people will conduct their basic research on the internet itself before investing their money on something.
SEO for travel agencies is a vital component of digital marketing as it brings the agency to the forefront of search queries.
If you are the owner of a travel agency and are considering whether or not to invest in a digital marketing campaign (a part of which is SEO),
Listed below are the top reasons why SEO or Search Engine Optimisation can ensure the success of a travel agency:
SEO HELPS YOU GO FROM JUST A BUSINESS TO A BRAND
Online search is a first step to planning a vacation, and being in the travel business, it is damaging for you to not capitalise on this trend. Around 90% of users check reviews before making a purchase decision.
Your website needs to be optimised by SEO experts for search engine bots to consider it worthy of being ranked on the top of the search results. Being at the top of the Search Engine Results Page (SERP) does not necessarily guarantee that users will make their bookings with you for their next trip. Most users nowadays compare agencies and the internet has made it increasingly easier for them by acting like a database with just a single Google search.
This brings us to the next point of why SEO is important for your travel agency-
OUTSHINE COMPETITION AND EMERGE AS A WINNER
Although a normal user might not realise it or know the technicalities of a high rank on Google, but they do associate your position on the SERPs with the credibility of your business. Now, compared to your competitors, if your website ranks low, chances are, they might never reach your website to consider your offers.
To outshine your competitors, your website needs to have an optimised structure, a user-friendly content structure which makes use of a combination of some high traffic keywords and some low competition long tail keywords. These keywords need to be chosen carefully and are best left to the SEO experts. The site also needs to be in accordance with the latest Google guidelines.
These details need to be defined by professionals for the best SEO results.
RETURN ON INVESTMENT IS HIGH AT MINIMAL EXPENSE
Compared to traditional advertising techniques, Search Engine Marketing (SEM) is a foolproof way to get more traffic. However, higher traffic alone cannot guarantee more profits – there are multiple factors involved here that need to work in tandem with a strong sales strategy to help site visitors convert to qualifiable leads. Compared to other advertising and/or marketing strategies like Pay Per Click or print ads, the expenses of SEO are very less. This is because SEO uses the power of organic searches performed by people who are actually looking for your travel business. Based on these searches, a digital marketing agency will craft a strategic SEO plan for your business and direct users to your website. Once they reach your website, on finding the information they have been looking for, users can be directed further into the conversion funnel.
Having addressed the importance of SEO and a sound online marketing strategy for travel agencies, to make things easier for you, let us help you find the right digital marketing agency.
ABOUT SEARCHICAL- AN SEO COMPANY WORTH CONSIDERING
We are Searchical– a sought-after name, known for our efficacious digital marketing services for multiple industries. Our expertise extends from SEO for e-commerce sites and goes up to website design. For a travel agency looking for custom SEO solutions- irrespective of whether you are an established business or a new start-up, we can help you climb up ranks on the SERPs. Our marketing solutions are meant to give you an edge over your competitors whether it is through local SEO or global targeting.
To consult the experts at Searchical for a unique SEO plan for yourself, you can easily connect with us- Just give us a call at 1300 899 123. Alternatively, drop in a mail at hello@searchical.com.au to get custom plans for SEO for travel agencies.
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DOMINATING GOOGLE
Think dominating Google’s search results is just a matter of securing the top spot? Then you are settling! We won’t just help you get the top spot. We secure the whole first page using advanced search engine optimisation and marketing techniques, arming your brand and business with a wider net, higher traffic, and stronger credibility.
WE DO IT OURSELVES
Searchical is a responsible and thriving member of the Australian Business Community. Letting us help you means you’re helping us keep jobs on-shore, as we help keep employment within Australia, AND directly work with qualified, talented people whom we know take your success as seriously as we do!
WEB DESIGN
With a combined experience of 20+ years in tried and true, SEO-focused, mobile friendly website design protocols, we’ve spent years creating websites for some of the most recognized names in Business throughout Australia. Whether you want a brand new website or a gorgeous make-over, you’ve come to the right place.
WORRY FREE CONTRACTS
At Searchical, integrity is the backbone of our business practice, and this extends into our association with our business partners and our clients. Our motto is simple: “We deliver results BEFORE we expect loyalty”. We never bind you to unrealistic contracts (like a lot of competitors do) that force you to stay if you are not happy with the results you are getting. When you join us, you can rest assured that you will ALWAYS come first.
SOCIAL MARKETING
Increasingly, marketing online without a Social Media campaigns is akin to walk around without a supportive spine: Not easible. This is especially true if you have competitors, and even if you didn’t, when you consider that is likely where the majority of your customers are hanging out. This part is easily one of our most important places of strategy, and the results we’ve achieved for our clients here for themselves.